Who's Emily Lin ?

I'm a UI UX Designer- based on UK , focus on User-Centered Design , Interaction Design.

ABOUT ME

Passion in creating beautiful and meaningful experiences whilst solving complex problems.
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With a background in sales and visual design. I love to logically solve problems that are deeply rooted in the users through research findings. With strong interest in technology.

EXPERIENCE

UI UX Lead, Xchange

Oct 2020 - Oct 2023 / Taipei, Taiwan

Taiwan’s largest organisation for digital professionals, offering career development resources, networking opportunities, and specialised training. XChange has established overseas branches in 10 cities to cultivate cross-border talent network.

➤ By optimizing UI and flow, increase website registrations by 200%. 2. Led 3 designers to collaborate with 25+ team members to create creative and efficient solutions.

UI UX Designer, NEUX Information Technology LLC.

Oct 2020 - Present / Taipei, Taiwan

NEUX is a prominent design firm in Taiwan’s financial sector, specialising in responsive websites, apps, CRM, and IoT solutions tailored for finance and insurance industries. Clients include Allianz, AIA, BNP Paribas, Nomura, Taishin Securities, and Shin Kong Bank.

➤ Cooperate with Allianz to develop S&D app for over 20,000 salespeople cross 6 regions. Base on Phase 1, design Phase 2 functions and interface include writing SRS.

➤ Led product strategy and plan for overall UX flow, shipped new Campaign Website in 2 months.

➤ Co-worked with other designer, developed Taiwan Life Official Website such as Page flow, UI, user testing, and success onboard at 2021 July.

Freelance UX Designer

Jun 2020 - Sep 2020 / Taipei, Taiwan

➤ Design for E-commerce sites involving brand study, UX Research, UI design.

Store Manager, Herbal Inn

Jun 2019 - Apr 2020 / London, UK

➤ Responsible for driving over £24 hundred thousands in annual sales.

➤ Improved service roadmap and shopping experience by maintained high standards employee and knowledge. Finally increase customer satisfaction 20%.

Patten Design Engineer, FENG TAY CO., LTD.

Sep 2015 - Mar 2018 / / Yunlin, Taiwan

➤ Work closely with Nike and our develop team, design sneakers patterns based on UCD.

➤ Developed Air Force 1 35th anniversary edition with Nike, used my strong aesthetics and problems handling ability. Successfully let 6 Models launch on time.

➤ Created production flow charts over 30 projects. Supervise the sample process, communicate with different factory department to solve problems.

EDUCATION

Certificate, Photography, University of the Arts London

Jun 2018 - Nov2018 / London, UK

B.A. Visual & Communication Design, Southern Taiwan University of Technology

2011 - 2015 / Tainan, Taiwan

Travel is inspiring for my Designer career

Discovering local cultures and meeting people around the world, drive me to learn about their viewpoints fosters empathy, and also grants me new perspectives.

I found travel can exposure to new ideas increases innovation. On the road new aesthetics and perspectives spark creativity. These travel experiences build up my open vision and made me can be a more global perspective designer.